STERLING – 50 people gathered on Friday 11th November. On the 25th, Sole Statement, a shoe store specializing in limited edition Jordan, Yeezy, Nike Dunks and other high-end sports shoes, opened grandly.
The business was born not from the idea of one person, but of four friends – Eric Davila, Alex Rangel, Lucas Sotelo and D’Angelo Young. The friends, all in their early 20s, started buying and selling limited-edition Jordans from their home in 2018.
They started traveling to Chicago for big trade events like Sneaker Con, where they could set up booths.
After finding their footing and growing their inventory, the friends quickly decided the next step was to open a storefront. They got their chance when the former JJM Printing storefront at 312 Light St. was located. becomes available.
“We just wanted to take a chance and do something big and do something next level,” said co-owner D’Angelo Young.
Jordans, a popular brand of basketball shoes, sell for between $125 and $400 — or more, depending on the model, popularity, and demand. Yeezys are the latest fashion footwear from hip-hop artist Kanye West.While the shoes may seem expensive to some, they have a wide and loyal fan base around the world, especially in the US
“When I heard they were opening, I had to come out and buy a new pair or two,” says Isaiah Jimenez.
Sole Statement is open Tue-Sun 11am-7pm
Do you have a business update story?Contact Brandon Clark at askthehealthguy1@yahoo.com.